Academy Update: 360 Athlete

Strength and conditioning, sports science, similar to the term “analysis” these are buzz words that are used often in and around elite sports environments.

In an effort to help our players better understand these concepts the Melville Academy welcomed Auckland-based athlete consultancy 360 Athlete to Gower Park recently to introduce aspects of these concepts to the playing group.

“Over-training is a common occurrence amongst adolescent athletes, so we wanted to introduce our players to ideas around injury prevention and core strength, especially in the glutes and hamstrings, as well as some movement patterns and postural assessments,” said Melville Academy Director Sam Wilkinson.

360 Athlete was founded by Brent Mayhew, who combined his passion for football into a growing fitness business to specialise in athlete development.

Mayhew is a former team mate of both Wilkinson and fellow Academy Director, Michael Mayne at Tauranga City United and Waikato FC, and that grounding in football made 360 Athlete the preferred choice.

Blake Bibby works through a posture assessment with 360 Athlete founder Brent Mayhew.

“Michael and I were aware that we needed to implement an injury prevention and physical development programme in the academy, but knew that it was not our area of expertise.”

“We did a lot of research and looked at a lot of providers and found 360 Athlete to be the most aligned to the approach we wanted to take,” said Wilkinson.

Mayhew was joined by Reilly O’Meagher, who recently returned from the FIFA U-20 World Cup Korea 2017 where he was part of the Junior All Whites support staff.

The 360 Athlete team took players were taken through parts of an Assessment and Feedback Consultation to assess their current level of movement, biomechanics, and strength with a view to developing an individual ‘Progression Plan’ that will be specific to the player to reach their goals.

“We see what 360 Athlete can do as being able to compliment what we’re doing on the grass and hopefully they will be able to develop a programme that focused on developing range of movement, muscle balance and stability in the players as an outcome.”

“It’s all part of an Academy toolkit that we are trying to build for our players.  Already this season we’ve introduced a number of new tools to our playing group like the individual player work books, video analysis, as well as team and self-analysis,”.

We believe these tools will make us truly unique as a club in New Zealand and will provide local players with a platform and pathway to reach their potential without leaving the region.

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